The fashion landscape in Chennai is witnessing a surge in popularity, with the Top 7 Fashion Instagrammers of 2023 from the city creating viral-worthy content that showcases luxurious styles and sizzling trends. These influencers play a significant role in helping their followers upgrade their fashion sense, making them more self-aware and confident. In this article, we’ll introduce you to some of the top fashion influencers in Chennai who are leaving their mark on the fashion scene in 2023.

Noopur Kalra

USP: Utilizes her lifestyle to promote fashion sense.

Noopur Kalra is a Chennai-based fashion influencer who also dabbles in content creation. Her cross-channel content covers various niches, including lifestyle and fashion. Noopur’s Instagram presence is just one facet of her digital footprint, as she has expanded to platforms like YouTube and Facebook. Her Instagram highlights encompass various topics, from pregnancy and travel to fashion and lifestyle guides. Noopur has collaborated with brands such as True Browns, Rerun, Crocs India, and Samsung India, showcasing her diverse appeal to followers.

Sushmita Agarwal

USP: Creates body-positive content infused with fashion sense.

Sushmita Agarwal is among Chennai’s top fashion Instagrammers, known for her body-positive content. As a content and video creator, she has a genuine love for cats and animals in general. Sushmita’s Instagram highlights feature a variety of topics, from her travels to her feline friends. She also maintains a presence on YouTube, sharing content from beauty tips to styling tricks. Sushmita has collaborated with brands like Imax India, Unlimited Stores, and Loosey Goosey by Ravina.

Pavithra Balakrishnan

USP: A feminist voice that empowers women in fashion and lifestyle.

Pavithra Balakrishnan is an influential figure among Chennai’s fashion Instagrammers. As a digital creator, dog mom, feminist, and fragrance enthusiast, Pavithra covers various topics, including fashion, beauty, and lifestyle. Her Instagram highlights showcase her diverse interests, from beauty and travel to feminism and home decor. With her empowering content, Pavithra has become a prominent voice in the fashion and lifestyle space in Chennai.

Aishwarya Suresh

USP: Collaborates with her sister to create content.

Aishwarya Suresh is one of Chennai’s top fashion influencers on Instagram, often collaborating with her sister, Priyanka. Together, they produce content covering beauty, fashion, food, travel, and lifestyle. Their localized approach, focusing on Chennai’s culture and lifestyle, sets them apart. Aishwarya has received recognition as the “Best Lifestyle Influencer 2022” and has won awards such as the “Reels Awards.” The dynamic sister duo has even founded their social media agency, “Multi-tuskers.”

Subhiksha Venkat

USP: Prioritizes fashion aesthetics with a holistic approach.

Subhiksha Venkat is a prominent fashion influencer on Instagram in Chennai. As a blogger, fashion enthusiast, and digital influencer, she creates content spanning fashion, food, travel, and lifestyle. Subhiksha’s Instagram highlights her diverse interests, including travel, fashion, and more. She founded “Kaathadi Madras,” a marketing agency, and operates the website “MadeinChennai.com.”

Divya Lakshmi S

USP: Known for engaging and captivating reels.

Divya Lakshmi is recognized as one of the best fashion Instagrammers in Chennai. As a BOI-recognized creator, she has won numerous awards and accolades, including the Reels Awards. Her content spans fashion, dance, food, and lifestyle, and she has been featured in popular publications like Ananda Vikatan, Cinema Vikatan, and Meta India Website. Her Instagram highlights feature various topics, from fashion to travel and food.

Priyadarshini Vijayakumar

USP: A fashion expert and trend leader.

Priyadarshini Vijayakumar is a Chennai-based fashion influencer who identifies as a fashion expert and digital creator. Her content covers a variety of niches, including fashion, lifestyle, beauty, travel, and food. In addition to her social media presence, she also works in a multinational IT company as a product marketer. Her Instagram highlights showcase her involvement in various events and collaborations with brands, highlighting her role as a trendsetter in the world of fashion.

Conclusion

The fashion influencers of Chennai are taking the city’s fashion scene to new heights in 2023. With their unique styles, engaging content, and empowering messages, they are leaving a lasting impact on their followers. These influencers represent the diversity and creativity that Chennai’s fashion landscape has to offer. Whether it’s fashion, lifestyle, beauty, or travel, they inspire and lead fashion.

FAQs

How can I follow these fashion influencers on Instagram?

You can follow these fashion influencers on Instagram by visiting their profiles on the platform and clicking the “Follow” button.

Do these influencers collaborate with brands?

Yes, many of these influencers collaborate with various brands in the fashion and lifestyle industry. They often feature sponsored content and partnerships on their social media platforms.

Are these influencers active on other social media platforms besides Instagram?

Yes, several of these influencers maintain a presence on other social media platforms, such as YouTube and Facebook, where they share diverse content related to fashion, lifestyle, and more.

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